Launch Party – August 27

Megan McNeil, cancer-fighting kids get star turn on radio then Nimbus

Kids from “The Will to Survive” song and video re-unite for PSA recording and launch party at Radio Station then to Nimbus to be feted by music industry and producer Garth Richardson

Vancouver – Members of the media are invited to join Cancer fighting singer Megan McNeil and cancer fighting kids on Friday August 27 from ”The will to Survive” song and video at Corus as they:

  1. Record a PSA at 10:30, and celebrate the launch of The Will to Survive song with its first play on a radio station as Bill Good samples it during his interview with Megan McNeil between 11 and 11:15. Cancer fighting kids will also tour the radio station.
  2. Reunite with Garth Richardson, producer of The Will to Survive, at 12:00pm and are feted by industry heavy weights gathered for the CFOX Seeds Bootcamp.

When and where:

Friday, August 27, 2010
10:30am at Corus, 700 West Georgia, Vancouver
12:00 noon at Nimbus School of Recording Arts, 300 – 238 East 2nd Avenue

What:

1. Megan McNeil and cancer fighting kids who sang chorus on the song and video of The will to Survive will reunite to:

-record a PSA
-Megan to be interviewed on Bill Good Show.
-kids to tour radio station
-be available for media interviews, photos etc.

2. Then they’ll travel to Nimbus to reunite with Garth Richardson and  be celebrated by the BC music industry.

Who:

Megan McNeil, 19
Cancer-fighting kids
Garth Richardson
Megan McNeil’s parents, and Dave McNeil
Suzanne and Dave Dunbar, from BCCCPA, and parents of Quinn, a “lost soul” featured in the video.
(yes, both sets of parents are named Suzanne and Dave).
BC Music illuminati, including: Ralph James (The Agency), Allan Reid (Maple Music), Eric Lawrence(Coalition Entertainment), Chris Duncombe (CFOX).

Battling a rare cancer called Adrenalcortical Carcinoma, Megan McNeil wrote The Will to Survive to celebrate anyone who keeps going in the face of terrible odds, but especially kids with cancer. When Garth Richardson (Hedley, Rage Against the Machine) heard the song, it spoke to him and he knew he had to produce it. The Will to Survive is for sale on iTunes and Amazon.com.  September is Childhood Cancer Awareness Month. 

 A portion of proceeds will go to childhood cancer causes, including The James Fund for Neuroblastoma Research, which funds the James Birrell Laboratories at The Hospital for Sick Children and its research into neuroblastoma, the most frequent cause of disease-related death in children; and BCCCPA, a BC parents group engaged in support for families battling childhood cancers.

Founded in November of 2002, BCCCPA is a registered non-profit charitable society whose mission is to provide financial support to families of a child with cancer and raise awareness for children and youth with cancer and blood disorders. BCCCPA’s Family Financial Aid Program is a prime example of how some of this support and awareness is designed and delivered. Other BCCCPA activities include annual grants to childhood cancer research projects along with advocacy for initiatives and programs that help to enhance the quality of life for children and youth with cancer and blood disorders.

The James Fund was established by the family of James Birrell to generate funds and knowledge leading to new therapies for the treatment of patients with neuroblastoma, the most frequent cause of disease-related death in children. James died of the disease in 2001 at the age of 8.  James Fund researchers are recognized globally, and have taken the top neuroblastoma research award in the world. The James Fund and its benefactor, The James Birrell Research Laboratories at The Hospital for Sick Children, are considered by many as the best hope kids battling neuroblastoma have. To date, seventeen research projects have been funded, twenty-five papers published, a drug-testing unit has been established, eight international collaborations are underway, and a new clinical trial is  bringing new hope to the parents of children suffering from this terrible childhood cancer. Hollywood actor Tom Hanks is its Honourary Patron.

There is a Facebook Page called I want to give children fighting cancer The Will to Survive where fans can get regular updates and the website www.willtosurvive.org, features the latest news, videos and other information.   A video in support of the song is at http://www.youtube.com/watch?v=Y9pHISnIj2Y The song can be purchased on iTunes at http://itunes.apple.com/ca/album/the-will-to-survive/id378380828. It can also be purchased on Amazon.com at http://www.amazon.com/The-Will-To-Survive/dp/B003T5FR1K/ref=sr_shvl_album_3?ie=UTF8&qid=1281311518&sr=301-3  The website is www.willtosurvive.org

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NOTE TO EDITORS: ART, VIDEO AVAILABLE

A video in support of the song is at http://www.youtube.com/watch?v=Y9pHISnIj2Y

The Song can be purchased on iTunes at http://itunes.apple.com/ca/album/the-will-to-survive/id378380828 or on Amazon.com at http://www.amazon.com/The-Will-To-Survive/dp/B003T5FR1K/ref=sr_shvl_album_1?ie=UTF8&qid=1281974972&sr=301-1

The website is www.willtosurvive.org

Susan McLennan

Babble On Communications

Tel: 416.699.1846

Cell: 416.527.0426

susan at babbleoncom dot com

Deborah Keegan

Babble On Communications

Tel: 416.691.5168

Cell: 416.525.5177

deborah at babbleoncom dot com